How is the marketing sector doing?
I think these years of crisis have left us a little scared. Besides, we’re living in such turbulent times that there seems to be more caution now. I think it takes courage , for brands to position themselves, for agencies to propose innovation and risk, for consumers to demand different marketing. What will it be like in 10 years? I wish I knew because you’d already see me applying and selling the recipe. I trust that during these years we’ll be able to balance creativity and technology, data and emotion.
Why are How can we How can we fake news sweeping
social media?
I know my answer won’t be very orthodox, but I think the blame lies with the readers. It’s time we stopped blaming social media, Cambridge Analytics, Russia, etc. We and rights, which is all very well, but we forget that we also have obligations. And one of them, when it comes to electoral processes , for example, is sweden phone number library to stay informed. Being informed doesn’t mean reading the first news sto n Facebook. But we’ve become very comfortable. “I’m too lazy to read, if I saw it on Facebook it must be true” is the new way of thinking. Fake news can’t be erased; it’s been around forever.
Now we have the magnifying
element of social media, but they’ve always been there because they’ll always have an audience. The problem is that social singapore lead m edia’s viral reach has also been growing. If we fought to encourage people to think more critically, to read more, to question more, we wouldn’t have to fight fake news.
We never imagined we’d get to wh we are . It wasn’t easy making a name for ourselves in the industry, especially in those the 4 elements of the swot matrix early years when we “the internet” weren’t taken too seriously. But we haven’t stopped growing, and we’re proud and happy about it.How will it evolve