You should know what type of backgrounds can work for the typeface you’re going to use, without causing discomfort when reading and potentially affecting the reading experience.
Incorrect use of fonts
Each font has its purpose and association, for example, on a web page, take these aspects into account when choosing a good typeface:
Find the ideal size that allows everyone to have good readability
Try not to combine different types of fonts
A centered text structure on a website is also not one of the best options since the nigeria phone number library paragraphs are difficult to read.
A clear example of how to use typography correctly is the DigitalWeb website . You can see how legible fonts were used that fit perfectly with the overall design of the page.
Excessive use of capital letters
On the internet, the use of capital letters has been interpreted as language of excitement or anger. If we don’t want to convey this type of emotion, we should avoid the excessive use of capital letters in fonts within digital marketing.
Conclusion
Remember, typography is the signature of your brand identity, so the font you choose is part of your communication strategy. Therefore, we recommend not using the first font you see, whether you downloaded it from a website, a design program, or simply because it seemed india number list appealing. The important thing is to consider these variables:
The personality and values of your brand
The positioning
The target audience of your service or product
Readability
Originality, differentiating it from the competitionFonts on striking
If we want fonts in digital marketing to meet all our objectives and capture our audience’s analyze and act on the results attention, we must consider each of these elements in the design we create. This way, we can use the right fonts for your brand.